I’m posting this a little later than I would have liked, but I had to give this tape time to marinate before I let the people know what I think. Why? Because of all the up-and-coming artists I’ve been following, Lil Shipe consistently shows the most growth and progression. From experimenting with different musical sounds from project to project to stepping his bars and flow up, the N.O. rapper seems destined to blow.
Too often today, rappers don’t know the meaning of simplicity when it comes to creating a project. To me, having fewer songs without filler is always better than having to skip through a 25-track album. With Lil Shipe, you never have to worry about throwaway joints—every project is carefully crafted so you don’t have to worry about skipping tracks or certain tracks ruining the cohesion. To me, this ability to craft complete albums that are enjoyable from start to finish is something that’s gonna take Shipe a long way in the game.
Another thing I love about Lil Shipe’s music is the fact that he handles so much of his own production. Not only that, he has a unique production style and an ear for beats that really allow him to make great music. On In Da Cut, it sounds like Shipe produced (a minimum of) 5 out of 6 tracks, a testament to the work he puts in to make sure every project sounds exactly like he wants it to.
I’m really excited to see a Lil Shipe project on Apple Music because I know a lot of upcoming artists struggle with that due to sample clearance. I’d love to hear a full-length album up next, especially if he enlists the likes of Lucky Tarantino and DRUONTHABEAT. This wave of N.O. rappers and producers—Lil Shipe especially—are poised to make a splash in the next few years, so make sure you keep an eye out for them.